Details & Registration – Gluten-Free New England’s 2023 Expos

Click here for details & photos from recent expos

Expo Attendee Profile

• 4,000 attendees per expo
• 60% female, age 28-55
• Discerning, educated
• Most married with children
• Health conscious – label readers
• Discretionary income
• Whole Foods Customer
• 300-400 kids in attendance under age 13

Expo sponsorship opportunities

Exhibitor pricing

*Small business pricing is only for businesses with 2 employees or less. (We check!) 

Standard Booth
$500
Includes:

• 10’x10′ Booth + pipe and drape, 6′ table, tablecloth, 2 chairs, trash can
• Option to add an item to our 50 Deluxe Influencer Swag Bags at no additional charge. ↓Scroll down to learn more about these bags.↓
• Prime locations available for early registrants
• 2 free expo passes to raffle or give away (must register by 10/1/23 to receive these passes)
• Listing in event guide
• Mention + link in FB event

Small Business Booth
$300
Includes:

• Only businesses with 2 employees or less are eligible for the Small Business Booth
• 10’x10′ Booth including pipe and drape, 6′ table, tablecloth, 2 chairs, trash can
• Add an item to our 50 Deluxe Influencer Bags for an additional $200. ↓Scroll down to learn more about these bags.↓
• Prime locations not available available; Small Business Booths are located in our Small Business Area, adjacent to the Standard Booths
• 2 free expo passes to raffle or give away (must register by 10/1/23 to receive these passes)
• Listing in event guide
• Possible mention and link in FB event

Deluxe influencer bags explained
At every expo, we fill 50 Deluxe Influencer Bags with samples from exhibitors who pay for a Standard Booth. We distribute these special bags to our influencers with the largest followings. Items for these bags can be brought to us at load-in, and must be in our hands by 8am on the day of the expo to be included in the bags. We hand out roughly 30 of these bags at the expo, and ship the rest to influencers across the country afterwards. They’re a great way to get a boost of nationwide exposure!

additional Expo participation options for exhibitors

Your logo on all expo name badges
$1000

Full Color Ad in print event guide, 2″x2″
$75

Kids Play Area Sponsor
$500
Your logo on large signage in & around the kids play area, and listed as a sponsor in our event guide. Includes at least 3 mentions/links on our IG stories.

Influencer Lounge Sponsor
$500
Your logo on large signage in & around our influencer lounge, and listed as a sponsor in our event guide. Includes at least 3 mentions/links on our IG stories.

Photo Area Sponsor
$500
Your logo on signage & cutouts on and around our red carpet, and listed as a sponsor in our event guide. Includes at least 3 mentions/links on our IG stories.

Presentation Sponsor
$500
“Presentations Sponsored By…” Your logo on signage in and around our presentation area, and listed as a sponsor in our event guide. You can present, too! Includes at least 3 mentions/links on our IG stories.

Item or coupon distributed at expo entrance
$1000
We’ll dedicate staff to distributing your samples at the expo entrance. Includes space for one freestanding sign, plus an ad in our color print event guide, both of which you provide. Minimum 1,000 samples.

Can’t make it to the expo in person? check out These participation options for Non-exhibitors!

Your logo on all expo name badges
$2000

Full Color Ad in print event guide, 2″x2″
$200

Kids Play Area Sponsor
$1000
Your logo on large signage in & around the kids play area, and listed as a sponsor in our event guide. Includes at least 3 mentions/links on our IG stories.

Influencer Lounge Sponsor
$1000
Your logo on large signage in & around our influencer lounge, and listed as a sponsor in our event guide. Includes at least 3 mentions/links on our IG stories.

Photo Area Sponsor
$1000
Your logo on signage & cutouts on and around our red carpet, and listed as a sponsor in our event guide. Includes at least 3 mentions/links on our IG stories.

Presentation Sponsor
$1000
“Presentations Sponsored By…” Your logo on signage in and around our presentation area, and listed as a sponsor in our event guide. Includes at least 3 mentions/links on our IG stories.

Just Send Samples and/or coupons
$300
Ship your samples to our convention contractor within the required shipping window to be handed out by event staff at our “Sample Booths.” Samples from various other brands are distributed at the same time. Sample booth locations are listed in the event guide and promoted beforehand. Includes a possible mention in the Facebook Event. We’ll make sure every sample goes home with an attendee!

Item or coupon distributed at expo entrance
$2000
We’ll dedicate staff to distributing your samples at the expo entrance. Includes space for one free-standing sign plus an ad in our color print event guide, both of which you provide. Minimum 1,000 samples.

Add an Item to our 50 Deluxe Influencer Bags
$500
Add an item to 50 deluxe swag bags to be distributed to influencers at the expo and shipped across the country after the show! Includes influencers with the largest followings on Instagram, Facebook and Tik Tok.

Things to know about exhibiting at the boston north shore expo

• Small Business Booths: Businesses with 2 employees or less are eligible to purchase Small Business Booths, but are not required to do so.
• Sampling and Selling: This is a sampling AND selling event. Our attendees come prepared to purchase, and they purchase a LOT.
• Booth assignments: Booths are assigned only after payment and all paperwork have been received, with location priority given to early Standard Booth bookings. If you can access the registration form on this page, booths are still available.
• COI: All expo participants must have current insurance and be able to provide a certificate of insurance naming Gluten-Free New England as additional insured. . COI’s may be uploaded to this link. Check your insurance renewal date to be sure that it will be current for the day of the event. Expired COI’s cannot be accepted.
• Temporary Food Permits: all exhibitors sampling food must purchase a temporary food permit and follow all protocols from the town of Danvers, MA. Link to the Danvers health department will be in your confirmation letter after registration is submitted.
• Allergen Signage: an allergen sign will be provided to exhibitors. All allergens contained in your product(s) must be checked off, and the sign must be visible to all attendees.
• Hotel block is secured at Hampton Inn, Woburn for Friday night, 10/20/23 and Saturday night, 10/21/23. Link for reservations will be included in follow-up email once registration is submitted.
• Booths and Storage: Capital Conventions will be managing booth set-up & storage for both shows. One month prior to the expo, you will receive an email from Capital detailing shipping, storage and additional booth options. Check Spam if you don’t see it.
• Electrical: If you will require electrical at your booth, check off “yes” on the registration form, and we’ll email you closer to the date for details and payment.
• Load-in Friday 10/20/23 6pm-8:30pm. We may be able to access the space earlier; stay tuned. You can also load in on the day of the expo – it’s your choice – just gotta get there early!

All of the above details, links + more will be included in your emailed registration confirmation.

registration form for exhibitors/vendors & sponsors

Questions email or call Abby
abby@wickedglutenfree.com  860-836-5041

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